On July 7, 2006 former Nsync frontman Justin Timberlake brought Sexy Back. In 2012 has he brought Myspace Back? Back in June, Timberlake led a group of investors to purchase the ill fated social networking site from Fox for a reported $35 million dollars. Until the initial announcement was made the tech community hadn’t heard a whisper about the pop [...]

I do a good number of speeches around the country on social media, mobile media and marketing in general. The #1 question I get asked at the end of every speech is, “What are my next steps?” That question may be on your mind, too. In fact, if I were to guess, I’d say you probably understand [...]

It may surprise you that the headline on this blog post was “Social Media Doesn’t Work,” especially when you consider that I wrote a book called How to Make Money with Social Media. The sad truth is that social media doesn’t work for the majority of companies that fall into the “you can do social media [...]

The larger your social media following, the greater your potential reach online. It’s this statement that leads so many businesses to work to increase the number of fans and followers they have. Having a large social media following is only part of the equation though. The other part is making sure those followers are active; [...]

Hospitals and social media are a great mix, offering a wealth of opportunities for connecting with the community, patients, and even collaborating across health systems and between different hospitals. Some medical groups are wary of the liability and privacy issues that social media may open up, but others have found ways to manage these concerns and enjoy [...]